Helping them sell cars

Business challenge

Hertz are known for car rentals. However, they also sell cars and very few people are aware of it.


The car buying process is stressful and full of pitfalls.

The idea

The better way to buy a car — with Hertz you can experience the vehicle for up to 5 days whilst you decide if you want to buy it.

“Amp continue to deliver highly creative and effective work for Hertz Car Sales since we began working with them in 2012. We enjoy a strong collaborative relationship with their senior team and I know I can trust them to deliver standout work for even the most challenging International communications”.

Moz Bulbeck Reynolds
Hertz European Car Sales Marketing Manager